Growing Revenue with the 2012 NAA Advertising Planbook

Archived Webinar

Wednesday, October 12, 2011
2:00 PM - 3:00 PM 

You can become the consultant that most small- to medium-size businesses desire but feel they can't afford. You can help these businesses develop marketing strategies, develop advertising budgets and schedules rather than working one ad at a time. You can help answer questions about various media options and help develop creative strategy that makes ads work better.

These are the topics covered in the 2012 NAA Advertising Planbook, along with new features focused on recruiting people, using social media and "How America Shops and Spends."

Discover how effective a tool the NAA Advertising Planbook can be in assisting customers with budgeting and scheduling their advertising in newspaper media. From running schedules rather than ads, explaining the pros and cons of competitive media and understanding what makes a good ad, the planbook offers you dozens of ways to grow the business. Learn how in this free webinar.

Additional Resources

NAA Advertising Planbook