INMA/NAA Innovative Advertising Seminar
Monday, February 11, 2013 - Tuesday, February 12, 2013
Understanding the importance of strategic digital transformation is integral to achieving success in the news media industry. Investing in a new digital business model is exactly where companies should center their efforts. The INMA/NAA Innovative Advertising Seminar will provide tools and tips you can implement right away.
NAA is partnering with INMA on this event. View a full program.
Key topics and takeaways include:
- Discovery of new markets and revenue
- The world's best of the best in multiplatform advertising campaigns
- Monetizing mobile in a digital portfolio
- Real successes: NFL.com and The Huffington Post
- Five priorities of all 2013 advertising plans
- Monetizing social media: myth or reality?
In addition to group discounts, special registration rates are available for NAA members.
For more information, visit www.inma.org/miami.