NAA mediaXchange 2013
Archived Event
Sunday, April 14, 2013 - Wednesday, April 17, 2013
Hilton Bonnet Creek, Orlando
The annual NAA mediaXchange conference is the largest gathering of newspaper media executives in North America, offering unprecedented networking opportunities that combine an exchange of information and ideas with programming designed to generate results.
The conference is designed to provide valuable ideas and insights to help newspaper professionals grow audience and revenue for their print and digital products. Sessions highlight leading-edge thinking about media strategies, successes in product and revenue development, new ideas and innovation inside and outside the industry, and tactics and techniques to employ in print and digital.
The theme of the 2013 conference was newspapers' successful transformation in the digital age. The media landscape has changed. Our media have changed. We're emerging with strengths that are fundamental in the new landscape. Consumers who are engaged with and pay for our media. Advertisers who get more notice and response to their advertising. Sought-after content that is consumed over many devices and shared. Welcome to our transition and to new opportunity.
Sessions, Coverage and Materials
Our comprehensive coverage of NAA mediaXchange 2013 includes full video of sessions, video highlights, recap articles, key takeaways, social media discussion, news coverage, and speaker presentations. Note: Full video and slide decks require a login and are available to NAA members and conference attendees only.
Monday, April 15, 2013
Newspapers and the New Digital Age Community
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Monday, April 15, 2013
Market Analysis: The Strength and Future of Digital Subscriptions |
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Monday, April 15, 2013
NAA and AP Annual Luncheon |
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Monday, April 15, 2013
Research: How America Shops and Spends |
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Monday, April 15, 2013
The Power of Preprints |
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Monday, April 15, 2013
The Reinvention of Local Discovery Shopping |
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Monday, April 15, 2013
New Revenue Sources |
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Tuesday, April 16, 2013
Why Invest in Newspapers? |
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Tuesday, April 16, 2013
Seizing the Market |
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Tuesday, April 16, 2013
The Newspaper of the Future |
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Tuesday, April 16, 2013
The Changing Landscape in Content Licensing |
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Tuesday, April 16, 2013
Mobile: The Real Web 2.0 |
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Tuesday, April 16, 2013 Telling Our Story: Nielsen National Engagement Study
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Tuesday, April 16, 2013
Fireside Chat with Barry Diller and Katharine Weymouth |
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Wednesday, April 17, 2013
Audience Symposium |
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Wednesday, April 17, 2013
API/WAN-IFRA Youth Engagement Symposium |