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NAA mediaXchange 2013

mediaXchange

 

Sunday, April 14, 2013 - Wednesday, April 17, 2013
Hilton Bonnet Creek, Orlando

The annual NAA mediaXchange conference is the largest gathering of newspaper media executives in North America, offering unprecedented networking opportunities that combine an exchange of information and ideas with programming designed to generate results. 

The conference is designed to provide valuable ideas and insights to help newspaper professionals grow audience and revenue for their print and digital products. Sessions highlight leading-edge thinking about media strategies, successes in product and revenue development, new ideas and innovation inside and outside the industry, and tactics and techniques to employ in print and digital.

The theme of the 2013 conference was newspapers' successful transformation in the digital age. The media landscape has changed. Our media have changed. We're emerging with strengths that are fundamental in the new landscape. Consumers who are engaged with and pay for our media. Advertisers who get more notice and response to their advertising. Sought-after content that is consumed over many devices and shared. Welcome to our transition and to new opportunity.

Sessions, Coverage and Materials

Our comprehensive coverage of NAA mediaXchange 2013 includes full video of sessions, video highlights, recap articles, key takeaways, social media discussion, news coverage, and speaker presentations. Note: Full video and slide decks require a login and are available to NAA members and conference attendees only.

Monday, April 15, 2013

Newspapers and the New Digital Age Community

Monday, April 15, 2013

Market Analysis: The Strength and Future of Digital Subscriptions

Monday, April 15, 2013

NAA and AP Annual Luncheon

Monday, April 15, 2013

Research: How America Shops and Spends

Monday, April 15, 2013

The Power of Preprints

Monday, April 15, 2013

The Reinvention of Local Discovery Shopping

Monday, April 15, 2013

New Revenue Sources

Tuesday, April 16, 2013

Why Invest in Newspapers?

Tuesday, April 16, 2013

Seizing the Market

Tuesday, April 16, 2013

The Newspaper of the Future

Tuesday, April 16, 2013

The Changing Landscape in Content Licensing

Tuesday, April 16, 2013

Mobile: The Real Web 2.0 

Tuesday, April 16, 2013


Telling Our Story: Nielsen National Engagement Study

Tuesday, April 16, 2013

Fireside Chat with Barry Diller and Katharine Weymouth

Wednesday, April 17, 2013

Audience Symposium

Wednesday, April 17, 2013

API/WAN-IFRA Youth Engagement Symposium

General Conference Coverage In the News:

NAA: Papers to return to rev growth in ’14 (Source: NetNewsCheck)

NAA turns feisty, boasting of ad effectiveness and digital subscription success (Source: The Poynter Institute)

NAA mediaXchange 2013: What’s your purpose? (Source: Reynolds Journalism Institute)

NAA mediaXchange 2013 takeaways (Source: Reynolds Journalism Institute)

Newspaper Association of America elects new chairman (Source: Editor & Publisher)

NOTE: To view coverage and materials for API's "Selling Digital Products" workshop, visit the API Transformation Tour.