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Home > News & Media > The NAA Blog

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NAA Blog

Latest Posts

NAA Roundup

By LINDSEY LOVING
February 5, 2016

Weekly NAA Roundup of the latest member announcements and staff changes; NAA announcements; what's on our reading list; and what's hot on social media.

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Five Answers with Stacy Lynch, Atlanta Journal-Constitution/Cox Media Group

By Jessica Martinez
February 1, 2016

Stacy Lynch is the Senior Director of Audience Analytics, Atlanta Journal-Constitution/Cox Media Group. Lynch and her team provide audience analytics that uses transactional data, web analytics, sales data, market data and a variety of other sources to understand consumers and inform strategy. NAA caught up with Lynch about NAA caught up with Lynch about her work, how she sees the future of media and more.

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NAA Roundup

By Lindsey Loving
January 29, 2016

Weekly NAA Roundup of the latest member announcements and staff changes; NAA announcements; what's on our reading list; and what's hot on social media.

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Tech Startups and Legacy Publishers Partner to Drive Growth and Foster Innovation

By DAVID CHAVERN
January 21, 2016

Over history, the news industry has always been heavily impacted by – and then it has adapted to – technological change. Town criers gave way to printing presses, and typesetting was replaced by photocomposition. Our industry has always found ways to transmit the latest news in the fastest and most efficient ways possible.

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Webinar Recap: "Mitigating the Impact of Ad Blocking"

January 21, 2016

According to a recent Adobe and PageFair report, 198 million people worldwide are active ad block users. With approximately 45 million users in the United States alone, ad block usage shows no signs of slowing down.

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Virtual Reality: Adopting Storytelling Strategies and Maintaining Journalism Ethics

By LINDSEY LOVING
January 19, 2016

The use of technology in reporting to create more impactful news has just taken a quantum leap. Newspaper media have begun experimenting with and are now integrating into their editorial strategies what is arguably one of the biggest technological advances in interactive storytelling to date: Virtual reality.

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NAA Roundup

By LINDSEY LOVING
January 15, 2016

Weekly NAA Roundup of the latest member announcements and staff changes; NAA announcements; what's on our reading list; and what's hot on social media.

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NAA Roundup

By LINDSEY LOVING
January 8, 2016

Weekly NAA Roundup of the latest member announcements and staff changes; NAA announcements; what's on our reading list; and what's hot on social media.

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Data Leakage May Increase Ad-blocking Adoption

By DANIELLE COFFEY
January 6, 2016

A practice referred to as “data leakage” is particularly harmful to the publisher/reader relationship.  Data leakage occurs when a publisher of a website unknowingly grants an advertiser, or other third party, access to its readers’ information without consent from or benefit to the publisher.

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Webinar Recap: "Digital Video: Best Practices and Monetization"

January 4, 2016

Online video is everywhere – on news sites, in emails, embedded in social feeds – and it has become a successful, engaging medium for news organizations. NAA recently hosted a webinar with Patrick West, senior director of CNN Newsource Sales & Affiliate Relations, to discuss this growing platform for media.

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Five Answers with Victor Hernandez, Donald W. Reynolds Journalism Institute Fellow

By JESSICA MARTINEZ
December 8, 2015

Victor Hernandez is a Donald W. Reynolds Journalism Institute Fellow, and focuses on exploring how to incorporate the use of wearable technology into news workflow, audience exploration, audience experiences and storytelling. NAA caught up with Hernandez about his research work, how he sees the future of media and more.

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NAA Roundup

By LINDSEY LOVING
December 18, 2015

Weekly NAA Roundup of the latest member announcements and staff changes; NAA announcements; what's on our reading list; and what's hot on social media.

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NAA Roundup

By LINDSEY LOVING
December 11, 2015

Weekly NAA Roundup of the latest member announcements and staff changes; NAA announcements; what's on our reading list; and what's hot on social media.

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NAA Roundup

By LINDSEY LOVING
December 4, 2015

Weekly NAA Roundup of the latest member announcements and staff changes; NAA announcements; what's on our reading list; and what's hot on social media.

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Five Answers with Daniel Schaible, License League

By JESSICA MARTINEZ
December 8, 2015

Daniel Schaible is the founder and COO of License League, a company that helps publishers monetize their content at the article level. NAA caught up with Schaible about the License League’s work with newspapers, how he sees the future of media and more.

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Webinar Recap: "Millennial Moms - Understanding Them and Their Spending Power"

December 4, 2015

In 2015, the millennial generation surpassed baby boomers as the largest living generation in America’s history. Millennials, a key audience for brands, are known for being a highly-educated, tech-savvy and diverse group who desire personalized interactions with advertisers and media.

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Five Answers with David Arkin, GateHouse Media

By JESSICA MARTINEZ
November 24, 2015

David Arkin is the Senior Vice President of Content & Product Development at GateHouse Media. NAA caught up with Arkin for an update on GateHouse Media’s digital transformation, the video technology he is excited about, and more.

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NAA Roundup

By LINDSEY LOVING

November 20, 2015

Weekly NAA Roundup of the latest member announcements and staff changes; NAA announcements; what's on our reading list; and what's hot on social media.

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NUMMI’s Example for Newspapers

By DAVID CHAVERN
November 20, 2015

One of my favorite radio programs is "This American Life" on NPR. Recently I heard one of my favorite episodes about the NUMMI auto plant in Fremont, CA, which remains one of the most relevant case studies for businesses on the value of mutually beneficial relationships with third parties.

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NAA Roundup: New York Times Introduces Student Discount for Web and Apps

By LINDSEY LOVING
November 13, 2015

College students can now get digital access to the Times' web and smartphone apps for just $1 a week. The offer is for first-time subscriber students who can show proof they are currently enrolled in school by using their school-issued email address and verifying their graduation year.

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Five Answers with Lorne Brown, Operative

By JESSICA MARTINEZ
November 9, 2015

Lorne Brown is the President, CEO and Founder of Operative, a company that helps news publishers manage their advertising business. NAA asked Brown for an update on Operative’s new projects, the media technology he is excited about and his take on the future of the news industry.

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NAA Roundup: Shining a ‘Spotlight’ on Investigative Journalism

By LINDSEY LOVING
November 6, 2015 

A new film shines a "Spotlight" on the The Boston Globe's investigative staff, and the importance of local journalism. The movie follows Globe Spotlight reporters and editors, chronicling events leading up to the breaking of a landmark story, which The Boston Globe was the first to report, in 2002.

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Five Answers with Sharon J. Prill, Group Publisher & President, Seattle Times Affiliate News Group and Yakima Herald-Republic

By JESSICA MARTINEZ
November 2, 2015

Sharon J. Prill is Group Publisher & President of the Seattle Times Affiliate News Group and the Yakima Herald-Republic. NAA caught up with Prill to discuss her roll, leading the transformation of a newspaper and her take on the future of news media.

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NAA Roundup: Lee Enterprises Teams Up with McClatchy’s ‘Tru Measure’ Ad Metrics Service

By LINDSEY LOVING
October 30, 2015

The McClatchy Company's "Tru Measure" ad metrics brand is partnering with media publishing group Lee Enterprises on a new digital marketing and advertising service for local small and medium-sized business customers. Lee Enterprises will launch the Tru Local™ digital solution over the next few months. The service will feature a customizable analytics platform.

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NAA Roundup: New York Times Magazine, Google Partner to Produce Virtual Reality Journalism Series

By LINDSEY LOVING
October 23, 2015 

The New York Times is collaborating with Google on a virtual reality project to launch The New York Times Magazine’s new virtual reality film, “The Displaced.” The film, about children uprooted by war, can be watched with cardboard viewers that are used with a smartphone. The partnership includes the distribution of more than one million cardboard virtual reality viewers to subscribers.  

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Five Answers with Patrick Maines, The Media Institute

By LINDSEY LOVING
October 19, 2015

NAA recently caught up with Patrick Maines, President of The Media Institute, about their role in Free Speech Week, taking place October 19-25, 2015. Read on to learn how they are celebrating the week, what you can do to participate, and how newspapers can protect free speech.

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Dow Jones Launches Newsmart Business English Learning Tool

By LINDSEY LOVING
October 16, 2015 

Dow Jones has launched Newsmart, a new digital learning tool for professionals that leverages gamification concepts help them improve their Business English skills. Newsmart takes daily news articles and videos from The Wall Street Journal and combines them with a teaching engine that contains more than 2,500 learning exercises.

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The Texas Tribune to Kick-off Largest Annual Festival

By JESSICA MARTINEZ
October 14, 2015

The Texas Tribune is gearing up for their fifth annual Texas Tribune Festival, a three-day long gathering taking place in Austin, Texas October 16-18, 2015, and  featuring some of Texas’ and the nation’s political elite.

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Gannett Announces Acquisition of Journal Media Group

By LINDSEY LOVING
October 9, 2015

Gannett Co., Inc. and Journal Media Group, Inc. announced a merger agreement in which Gannett will acquire Journal Media Group’s outstanding common stock for approximately $280 million and add approximately $450 million to its revenues. The merger is expected to become final in the first quarter of 2016.

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Five Answers with Dennis Anderson, Peoria Journal Star

By JESSICA MARTINEZ
October 8, 2015

The Peoria Journal Star recently published a book, “101 Things That Play In Peoria”, to engage their readers beyond the newspaper. NAA asked executive editor Dennis Anderson about the book and what it is like working at the Peoria, Illinois newspaper.

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Wall Street Journal Partners with Times of London on Subscription Bundle for Businesses

By LINDSEY LOVING
October 2, 2015

The Wall Street Journal and The Times of London are launching a joint partnership for a bundled digital subscription package for businesses. Through the partnership, subscribers will have access to the two business publications, including daily financial, economic and political coverage in the UK and around the world.  

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Five Answers with Mallary Jean Tenore, Images & Voices of Hope

By CATHERINE PAYNE
September 28, 2015

What is the most exciting thing going on at ivoh?

We've built a lot of momentum around a storytelling genre that we're calling Restorative Narrative. These are stories that show how people and communities are making a meaningful progression from a place of despair to a place of resilience.

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McClatchy Expands Video News Reach with Watchup Partnership

By LINDSEY LOVING
September 25, 2015

McClatchy’s video news content is now available on Watchup, free video news streaming service. The partnership allows McClatchy to leverage Watchup's ability to conveniently deliver local news to viewers on emerging platforms.

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San Francisco Chronicle Experiments with Crowdfunding

By LINDSEY LOVING
September 18, 2015

The San Francisco Chronicle has contracted with Beacon, a startup that helps journalists and news organizations crowdfund their projects, on a new multimedia project. The Chronicle is the first major newspaper to crowdfund a reporting project through Beacon. The project will look at the intersection of technology and innovation and immigration regulations in the Bay Area.

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Five Answers with Gene Policinski, First Amendment Center

By CATHERINE PAYNE
September 14, 2015

What is the most exciting thing go on at the First Amendment Center?

There is the thrill of leaving my office, going downstairs into the Newseum, and seeing the iconic items linked to First Amendment and Constitutional history you might be speaking or writing about -- from the actual armbands worn by Mary Beth Tinker in the landmark student speech case, to letters and signs that helped shape major U.S. Supreme Court decisions on student speech and free speech for all, to seats from a Greensboro, N.C. lunch counter at which Civil Rights history was made, and much more.

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NAA Roundup: Cox Media Triples AJC Sports Page Views with Niche College Football Site

By LINDSEY LOVING
September 11, 2015 

Just before college football season officially got underway last month, Cox Media Group launched the first of many anticipated digital niche communities. The first community, Dawg Nation, covers University of Georgia sports and seeks to engage passionate UGA football fans. So far the community has been a hit, tripling the sports page views on the Atlanta Journal-Constitution site.

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The Greensboro News & Record renews funding partnership to boost arts coverage

By JESSICA MARTINEZ
September 9, 2015

North Carolina’s third largest newspaper, The Greensboro News & Record, recently renewed its  partnership agreement for a second year with ArtsGreensboro, a nonprofit organization that promotes and supports local arts and that will underwrite the newspaper’s arts coverage.

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Five Answers with Jodi Pushkin, Tampa Bay Times NIE program

By CATHERINE PAYNE
September 8, 2015

What is the most surprising thing you've learned while working in the NIE program?

As a writer, reader, English teacher and longtime fan of journalism, I was surprised to learn how cross-curricula the newspaper is for educational purposes. Teachers of all age groups and all subjects use the Times in creative ways in their classrooms.

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Five Answers with Jeff Hartley, Morris Publishing Group

By CATHERINE PAYNE
August 31, 2015

How do you keep up with newspaper industry news?

Read and connect. I'm fortunate to have great connections throughout this industry both with experts who have similar responsibilities and many who don't. Both are extremely valuable. Reading a ton of industry- and non-industry-related stuff is key to developing new ideas or personalized versions of current ones.

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Gannett and Ancestry Offering Digital Images of Historical Newspapers

By LINDSEY LOVING
August 28, 2015

Gannett Co., Inc. and Ancestry, the family history site, are partnering to provide page-by-page digital archives for more than 80 newspapers. The Ancestry division, Newspapers.com, and Gannett anticipate providing more than 100 million images of historical newspapers through online archives.

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Publishers Adopt New Technology to Place Ads in Online Comments

By LINDSEY LOVING
August 21, 2015

Livefyre, an online engagement technology company, announced a new feature that allows customers to place ads into their online comment streams. Publishers that have reportedly adopted the new technology include Condé Nast, The Wall Street Journal, CNN and Fox News.

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How GateHouse Media's Center for News and Design is tackling football coverage

By CATHERINE PAYNE
August 21, 2015

The Center for News and Design stands ready to help newspapers score points with readers and advertisers. Newspapers outside GateHouse can purchase NFL and college football pages from the Center.

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Five Answers with Eric Johnston, Pioneer News Group

By CATHERINE PAYNE
August 18, 2015

What is the most exciting thing going on at Pioneer News Group?

It would be easy to say that we have many exciting things going on, and then list them all. While this is true and we do have many things under way, arguably the most exciting is the culture of innovation and exploration that is supported from our ownership to our employee population.

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GateHouse Media Center for News and Design Launching Series of Sports Conference Pages

By LINDSEY LOVING
August 14, 2015

GateHouse Media’s Center for News and Design will provide customers a 15-week series of paginated pages focused on three major conferences – the Big 10, SEC and Big 12, plus a paginated page focusing on Ohio State.

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How 'The Alphabet' project transformed a newspaper's front page

By CATHERINE PAYNE
August 13, 2015

A public art project involving the alphabet and a newspaper spelled creative collaboration.

"The Alphabet" project featured the bold display of each letter on the front page of the Sentinel & Enterprise in Fitchburg, Massachusetts. A letter dominated the newspaper's front page from July 13 to Aug. 11.

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