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Home > News & Media > The NAA Blog

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NAA Blog

Latest Posts

Five Answers with Jeff Hartley, Morris Publishing Group

By CATHERINE PAYNE
August 31, 2015

How do you keep up with newspaper industry news?

Read and connect. I'm fortunate to have great connections throughout this industry both with experts who have similar responsibilities and many who don't. Both are extremely valuable. Reading a ton of industry- and non-industry-related stuff is key to developing new ideas or personalized versions of current ones.

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Gannett and Ancestry Offering Digital Images of Historical Newspapers

By LINDSEY LOVING
August 28, 2015

Gannett Co., Inc. and Ancestry, the family history site, are partnering to provide page-by-page digital archives for more than 80 newspapers. The Ancestry division, Newspapers.com, and Gannett anticipate providing more than 100 million images of historical newspapers through online archives.

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Publishers Adopt New Technology to Place Ads in Online Comments

By LINDSEY LOVING
August 21, 2015

Livefyre, an online engagement technology company, announced a new feature that allows customers to place ads into their online comment streams. Publishers that have reportedly adopted the new technology include Condé Nast, The Wall Street Journal, CNN and Fox News.

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How GateHouse Media's Center for News and Design is tackling football coverage

By CATHERINE PAYNE
August 21, 2015

The Center for News and Design stands ready to help newspapers score points with readers and advertisers. Newspapers outside GateHouse can purchase NFL and college football pages from the Center.

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Five Answers with Eric Johnston, Pioneer News Group

By CATHERINE PAYNE
August 18, 2015

What is the most exciting thing going on at Pioneer News Group?

It would be easy to say that we have many exciting things going on, and then list them all. While this is true and we do have many things under way, arguably the most exciting is the culture of innovation and exploration that is supported from our ownership to our employee population.

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GateHouse Media Center for News and Design Launching Series of Sports Conference Pages

By LINDSEY LOVING
August 14, 2015

GateHouse Media’s Center for News and Design will provide customers a 15-week series of paginated pages focused on three major conferences – the Big 10, SEC and Big 12, plus a paginated page focusing on Ohio State.

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How 'The Alphabet' project transformed a newspaper's front page

By CATHERINE PAYNE
August 13, 2015

A public art project involving the alphabet and a newspaper spelled creative collaboration.

"The Alphabet" project featured the bold display of each letter on the front page of the Sentinel & Enterprise in Fitchburg, Massachusetts. A letter dominated the newspaper's front page from July 13 to Aug. 11.

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Five Answers with Bill Adair, Duke Reporters' Lab

By CATHERINE PAYNE
August 10, 2015

What is the most surprising thing you've learned while working in the Reporters' Lab?

How much I can learn from people in different disciplines. I work with a lot of computer scientists who really appreciate what they can learn from a journalist and, likewise, I learn a lot from them about new ways to think about journalism and how to approach problem-solving.

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NAA Roundup: The Washington Post Links up with Genius for Interactive Presidential Debate Experience

By LINDSEY LOVING
August 7, 2015

The Washington Post and Genius, an online annotation technology, offered readers and journalists the ability to annotate the first Republican presidential debate, held last night in Cleveland, OH. The technology allowed the public to provide commentary on the debate transcript, creating a live, interactive experience.

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Free Press Launches Program to Engage New Jersey Residents and Local Newsrooms

By JESSICA MARTINEZ
August 6, 2015

A new initiative in New Jersey aims to change the way local residents engage with newsrooms throughout their communities. Free Press is the organization behind News Voices: New Jersey, an 18-month project designed to create relationships among local media outlets and concerned citizens for the sake of sustainable, quality journalism.

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Five Answers with Katie Risch, Centro

By CATHERINE PAYNE
August 3, 2015

What do you think Centro DSP offers to publishers?

Centro DSP gives publishers the ability to grow revenue beyond what they are able to monetize from advertising on their owned and operated sites. Centro DSP helps publishers become a stickier solution to their clients. Publishers use it to offer greater advertising capabilities so that marketers can rely on the publisher to be a one-stop-shop that can reach almost any audience on the Web. The need for publishers to become programmatic experts is becoming increasingly important.

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