Vorarlberger Nachrichten is arguably one of the most innovative newspapers in the world, incorporating social networking, video and mobile journalism with a printed product that was named worldwide Newspaper of the Year in 2006. Circulation is steady, and publisher and owner Eugen A. Russ expects that in the next few years, about 35 percent of revenues will be generated online. This paper, part of the Innovation in Action series, shows how using the Web, VN is creating a new mass medium for their local market. Download