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Behind the Winning Entries: The 2008 Media Innovation Award Digital Edge Categories




This report includes the winning entries from the 2008 Media Innovation Awards Digital Edge categories. NAA announced the winners of this year's "Edgies" at the annual Marketing Conference in Orlando in late February. The 26 winning entries included in this report are those that the entrants themselves submitted in late 2007.

First Published:
February 25, 2008

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NAA / Political

As the 2008 presidential campaign swings into full gear, NAA announces the launch of NAA / Political. This new Web site tackles political advertising from both sides. How can candidates and campaigns use newspaper media to deliver their message? How can newspaper sales personnel effectively persuade campaign professionals to utilize newspaper media?

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We are actively adding new resources. If you know of a resource that you think we should include, please send us your suggestions.

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NAA Events

2008 Retail Advertising Forum
September 21 - 23, Dallas, TX

NAA’s Retail Forum was introduced five years ago so that newspaper media and retail executives would have an opportunity to communicate about strategies, products and processes which achieve the goals of retailers.

Event Details