PRESSTIME |
Dear PRESSTIME subscriber:
The May 2009 issue of PRESSTIME is the last hardcopy edition published by NAA.
Coming next month, PRESSTIME will deliver insight and expertise on the newspaper business in all of its forms through a digital product available on this site. In the meantime, please check the
PRESSTIME blog
for regular news, perspective and updates about the industry.
Read more in a Letter from the Publisher.
For more information contact
Lisa Rabasca , Managing Editor of Digital Communications. |
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PRESSTIME magazine is available as an e-edition. Search, email and print stories from this month's PRESSTIME. Access is limited to NAA members and PRESSTIME subscribers. Click
here
to access the e-edition.
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Contact Information
Cover: Public Domain
There has long been a natural tension between the public, which wants to follow what its government is doing, and officials, who don't want their every step documented.
First Published: May 1, 2009
Profile: Worth the Wait
Skagit County, Wash., is widely known for its plants—in particular, vast fields of tulips featured in a festival every April. But there’s a new plant in town, and it’s finally open after 18 years of patient nurturing.
First Published: May 1, 2009
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April 2009 |
Cover: Don’t Stop the Presses!
Ten experts—inside and outside the industry—share their ideas for reinventing the print newspaper.
First Published: March 27, 2009
Chairman's View: Energy Builds for Newspapers’ Rights
With financial issues and industry transformation dominating our time and attention, we occasionally need a reminder about the fundamental role newspapers play in how this country works and how important it is that reporters be able to do their job in the way the Constitution intends.
First Published: March 27, 2009
Friend, Enemy or Frenemy?
The relationship between newspapers and Google, and its growing number of products and business units, remains complex—and full of potential.
First Published: March 27, 2009
Feature: Price Points
Tough times prompt a heightened focus on circulation revenue. Newspapers are using a variety of methods to find the right price points—from home-delivery subscription rates to single-copy prices—to maximize revenues and minimize the loss of circulation and readership most valued by advertisers.
First Published: March 27, 2009
Feature: Saving Resources Cutting Costs
Lean financial times call for creative solutions. When executives at Capital Gazette Communications in Annapolis, Md., realized that the company’s press needed expensive upgrades—including a web width reduction, computer-to-plate technology and expanded color capabilities—they began exploring a range of options beyond replacing the machine.
First Published: March 27, 2009
Profile: Times of Change
If you’re a political news junkie, there’s a decent chance you visited the Web site of the Times Union in Albany, N.Y., at least once during the past 12 months. It’s no wonder, given the personalities making news in the state capital: former governor Eliot Spitzer; his replacement, Gov. David A. Paterson; former U.S. senator and presidential contender—and current Secretary of State—Hillary Clinton; and even Caroline Kennedy, who made a short-lived bid for Clinton’s open senate seat.
First Published: March 27, 2009
Trends & Numbers: Far More Coupon Users Clip Than Print
Hard economic times have a way of focusing people’s attention. These days, consumers look for ways to help their households manage the gritty day-to-day reality of living in an economy with fewer jobs, stagnant wages and far less net wealth. That means they turn to practical things like coupons to save money.
First Published: March 27, 2009
TechNews: Have It Your Way
The notion of a personalized newspaper has been around since the Internet became a consumer medium. Crayon.net, arguably the first customized news experience, was launched in 1995 and followed by a host of more sophisticated sites. But bringing that concept back to ink on paper was never financially feasible. Until now.
First Published: March 27, 2009
The Kicker: Consummate Newspaperman
Incoming NAA Chairman George B. Irish, who recently retired as president of Hearst Newspapers, talks about his 43 years in the industry, the challenges ahead and the industry’s future.
First Published: March 27, 2009
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Contact Us
Managing Editor
Lisa Rabasca
(571) 366-1107
lisa.rabasca@naa.org
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PRESSTIME Now! BlogFor more from the PRESSTIME staff, visit the NAA Community and read the PRESSTIME Now! blog. PRESSTIME Now! is the official blog of PRESSTIME, NAA's monthly magazine. It is updated periodically by PRESSTIME staff members and offers some expanded coverage of relevant events and topics. NAA / Political
This new Web site, recently launched by NAA, tackles political advertising from both sides. How can candidates and campaigns use newspaper media to deliver their message? How can newspaper sales personnel effectively persuade campaign professionals to utilize newspaper media?
Learn more.
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NAA Events
2009 NAA Annual Convention
April 5-6, San Diego, CA
San Diego will welcome industry executives from across the country to the 2009 Newspaper Association of America Annual Convention! This is the premier event where senior-level newspaper professionals learn, share ideas and network. Our agenda will provide you with strategies and tactics necessary to address the key issues of revenue, audience, digital and infrastructure.Idea sharing, training
Event Details. Suggestions
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