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NEXPO Review: Mobile Tools



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This message was everywhere at NEXPO® this year: The centuries-old “print it and they will come” philosophy that has guided the industry for more than 400 years isn’t enough. Today, with much of the reading public spending longer hours at work and on the road, information must be recognized as a newspaper’s true commodity and be freed from the printed page to go where readers go.

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NAA / Political

As the 2008 presidential campaign swings into full gear, NAA announces the launch of NAA / Political. This new Web site tackles political advertising from both sides. How can candidates and campaigns use newspaper media to deliver their message? How can newspaper sales personnel effectively persuade campaign professionals to utilize newspaper media?

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NAA Events

2008 Retail Advertising Forum
September 21 - 23, Dallas, TX

NAA’s Retail Forum was introduced five years ago so that newspaper media and retail executives would have an opportunity to communicate about strategies, products and processes which achieve the goals of retailers.

Event Details