Displaying 1 - 10 of 31
April 14, 2016
This Mother’s and Father’s Day, NAA is partnering with the Ad Council to spotlight Caregiver Assistance, a significant issue that affects millions of your readers. Over 40 million Americans care for aging parents —- an unpaid, 24/7 job that can take a personal toll. The Caregiver Assistance Roadblock spotlights AARP resources to help aging parents and caregivers alike.
January 26, 2016
The NFL's Big Game is coming up on February 7! NAA's new ad for members provides new Nielsen Scarborough data on food and beverage consumption on the day of the Big Game. Advertisers need look no further than their local newspaper to reach viewers for everything they need to enjoy the Big Game!
November 23, 2015
Shoppers turn to newspapers to find the best deals for the holiday shopping season. NAA has developed new Black Friday resources, including a colorful new ad for print and digital use, for you to promote your paper's deals in your Thanksgiving edition!
November 17, 2015
Shoppers say local newspapers are the best place to get information about Black Friday sales, store hours and special offers. Download and run this ad to promote your newspaper as the Ultimate Holiday Shopping Guide!
October 08, 2015
Get ready for 2016 and beyond with the newest edition of the NAA Advertising Planbook! Advertising can be a critical component to marketing success, but advertising only works well if you have executed a well thought out plan. Ready, shoot, aim typically does not reap success. If advertising is not a core component of your marketing efforts, then maybe it should be.
September 14, 2015
As the 2016 political campaigning season heats up, NAA is providing members with a new political ad to run in your publications. The ad contains new data from the 2015 Nielsen Scarborough Research, which found that consistent with previous years, those who always vote in local elections are more likely to read the daily newspaper, whether in print, online, or on a mobile device.
August 26, 2015
As an added member service, NAA has partnered with the Ad Council to bring NAA members PSAs for use in print and online publications. The first campaign on Teacher Recruitment is good for use during the current back-to-school season and beyond.
July 24, 2015
The latest advertisements and infographics from the Newspaper Association of America. The ads focus on the power of newspaper media and the value newspapers offer to advertisers.
February 02, 2015
Millennial women are key consumers in the marketplace and their digital footprint leads them right to newspaper media. Show advertisers why newspapers are the best place to reach them.
January 05, 2015
The NFL's Big Game is one of the biggest days of the year for food and drink purchases. Where should advertisers turn for getting their deals out? Newspapers!