Displaying 1 - 10 of 40
October 08, 2015
Get ready for 2016 and beyond with the newest edition of the NAA Advertising Planbook! Advertising can be a critical component to marketing success, but advertising only works well if you have executed a well thought out plan. Ready, shoot, aim typically does not reap success. If advertising is not a core component of your marketing efforts, then maybe it should be.
September 14, 2015
As the 2016 political campaigning season heats up, NAA is providing members with a new political ad to run in your publications. The ad contains new data from the 2015 Nielsen Scarborough Research, which found that consistent with previous years, those who always vote in local elections are more likely to read the daily newspaper, whether in print, online, or on a mobile device.
August 26, 2015
As an added member service, NAA has partnered with the Ad Council to bring NAA members PSAs for use in print and online publications. The first campaign on Teacher Recruitment is good for use during the current back-to-school season and beyond.
July 24, 2015
The latest advertisements and infographics from the Newspaper Association of America. The ads focus on the power of newspaper media and the value newspapers offer to advertisers.
February 02, 2015
Millennial women are key consumers in the marketplace and their digital footprint leads them right to newspaper media. Show advertisers why newspapers are the best place to reach them.
January 05, 2015
The NFL's Big Game is one of the biggest days of the year for food and drink purchases. Where should advertisers turn for getting their deals out? Newspapers!
December 10, 2014
Shoppers turn to newspapers to find the best deals for the holiday shopping season. NAA has put together resources for you to highlight the power of your newspaper.
December 02, 2014
Consumers will spend $100 billion shopping online this holiday shopping season - and more 80 percent of online shoppers take action after seeing an ad in the newspaper. Run this ad to showcase why newspaper advertising sparks action!
November 17, 2014
Get ready for 2015 and beyond with the NAA Advertising Planbook! Advertising can be a critical component to marketing success, but advertising only works well if you have executed a well thought out plan. Ready, shoot, aim typically does not reap success. If advertising is not a core component of your marketing efforts, then maybe it should be.
November 04, 2014
This season, holiday shoppers will spend $600 billion. For Black Friday, shoppers say local newspapers are the best place to get information about sales, store hours and special offers. Download and run this ad to promote why everyone should engage with newspaper advertising!