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Home > Topics & Tools > Audience & Circulation


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Latest AUDIENCE & CIRCULATION Topics & Tools

The New York Times and Financial Times launch free digital access program for hotels

June 26, 2015

The New York Times and the Financial Times recently launched a joint digital access program in premier hotels across North and South America to offer travelers a seamless news experience on the go.

How newspapers use green-screen technology at events

June 18, 2015

Newspapers use customized green-screen attractions to engage with event attendees and to gather their contact information. The newspapers can use the data to deepen relationships with readers and to reach potential subscribers.

Can mainstream media buy its way to growth?

June 02, 2015

Media companies around the world are finding new, diverse ways to invest in long-term growth. Three senior media company executives offered their perspectives on new business investments as revenue opportunities for news media operations.

AAM newspaper publishers have decisions to make before AAM April 30 filing deadline

April 17, 2015

Last month's decision by the Alliance for Audited Media (AAM) Board of Directors to adopt a new three-pronged approach to reporting U.S. newspaper circulation, readership and digital audience data, impacts all AAM and Certified Audit of Circulations (CAC) newspapers.  

How The Arizona Republic storytelling nights engage readers

April 08, 2015

Residents across several Arizona communities meet for about two hours each month to listen to speakers ready to share personal stories during Arizona Storytellers Project nights. At times, audience members laugh or cry and the speaker steps off stage feeling as if he or she has connected with the crowd.