As some of you already know, NAA is conducting a survey about online video on newspaper Web sites. We're closing the survey soon, and I thought I'd give a heads up on a few of the early results.
Without getting into numbers (because we haven't vetted answers or removed the duplicates, yet), here's what U.S. daily NAA-member newspapers told us:
- Flash is about 3x more popular as an output format as the next most popular format, Windows Media.
- Sony and Canon are by far the most popular video camera manufacturers for newsrooms.
- Almost all newsrooms own a tri-pod, thank goodness, and most own microphones in addition to those included on the cameras.
- A surprisingly high number of newsrooms are having their reporters shoot and edit video -- this isn't just an "online department thing," as it once was.
- Newspapers that responded to the online video survey reported a very wide range of revenue that was not necessarily tied to the size of the newspaper.
Look for more results in May...