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September 22, 2008
August Sessions Per User: Journal Sentinel in Top 10
Drudge Report Keeps No. 1 Spot in Nielsen Rankings
The Drudge Report kept its No. 1 spot in August in monthly sessions per user among Nielsen Online’s Top 30 Current Events & Global News Destinations, slipping again from 20.5 sessions per user in July to 19.4. Daily Kos jumped up several spots to No. 2 with 11.2 sessions per user.
The Milwaukee Journal Sentinel moved into the top 10 in August, with 6.1 sessions per user, up a full session per user from July. Thirteen newspaper Web sites are now on the top 30 list from Nielsen, including newcomers Politico and the Pittsburgh Tribune-Review. MediaNews Group returned to the list after a brief absence.
Notable newspaper moves this month:
- Cox Newspapers moved from 30th place to 20th place, increasing their sessions per person from 3.6 to 4.2.
- Hearst Newspapers moved from 19th place to 12th place, increasing their sessions per person from 4.3 to 4.9.
- The Star Tribune and Media General Newspapers dropped a few places, and The Buffalo (N.Y.) News and the Salt Lake Deseret Morning News both exited the list.
Nielsen Online provides these numbers to the Newspaper Association of America on a monthly basis, showing traffic and sessions per person* to the top 30 sites in the “News” category based on July 2008 numbers. It takes into account U.S. home and work Internet usage, and it shows both unique visitors to each brand or channel and sessions per person.
* Note on the following numbers: Auto-refresh features on Web sites (i.e. when a Web site page reloads automatically) does not increase the number of sessions. For more information about the metrics, go to www.netratings.com.
^ Indicates Home and Work audience duplication projections did not meet minimum sample size standards. Combined home and work audience estimates for these sites may exhibit increased variability month-to-month as a result.
| Brand or Channel |
Sessions Per Person |
Unique Audience (000) |
| 1. drudgereport.com |
19.4 |
3,661 |
| 2. Daily Kos |
11.2 |
1,189 |
| 3. Fox News Digital Network |
8.4 |
13,902 |
| 4. CNN Digital Network |
8.3 |
38,821 |
| 5. AOL News |
8.1 |
23,114 |
| 6. Yahoo! News |
7.4 |
40,787 |
| 7. MSNBC Digital Network |
6.3 |
52,212 |
| 8. Google News |
6.1 |
12,137 |
| 9. Milwaukee Journal Sentinel |
5.4 |
1,295 |
| 10. Breitbart.com |
5.2 |
2,588 |
| 11. Zwire^ |
5.0 |
1,018 |
| 12. Hearst Newspapers Digital |
4.9 |
8,428 |
| 13. TWC News Websites^ |
4.7 |
848 |
| 14. Real Clear Politics |
4.7 |
1,478 |
| 15. Gannett Newspapers and Newspaper Division |
4.6 |
14,454 |
| 16. WorldNow |
4.6 |
8,030 |
| 17. Media General Newspapers |
4.5 |
1,762 |
| 18. NYTimes.com |
4.5 |
19,862 |
| 19. Star Tribune |
4.4 |
2,578 |
| 20. Cox Newspapers |
4.2 |
4,935 |
| 21. Netscape^ |
4.1 |
1,331 |
| 22. Pittsburgh Post-Gazette |
4.1 |
1,188 |
| 23. Politico |
4.1 |
3,630 |
| 24. USATODAY.com |
4.0 |
10,403 |
| 25. Tribune-Review Online^ |
4.0 |
639 |
| 26. MediaNews Group Newspapers |
3.9 |
7,485 |
| 27. National Review |
3.7 |
1,016 |
| 28. St. Louis Post Dispatch^ |
3.7 |
1,192 |
| 29. IB Websites |
3.6 |
5,753 |
| 30. Belo Television |
3.6 |
3,601 |
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