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U.S. Daily Newspaper Classified Advertising Expenditures

Year Real Estate
(Millions)		 Automotive
(Millions)		 Employment
(Millions)		 Other
(Millions)		 Total
(Millions)
1975 $723 $572 $348 $516 $2,159
1980 1,140 937 1,178 967 4,222
1985 1,851 2,957 2,019 1,549 8,376
1990 2,133 4,610 2,619 2,145 11,506
19911 1,887 4,574 1,935 2,191 10,587
19921,2          
19931,2          
19941 2,293 4,450 3,727 1,994 12,464
1995 2,557 3,929 5,021 2,234 13,742
1996 2,809 4,036 5,775 2,444 15,065
1997 2,932 4,315 6,997 2,529 16,773
1998 3,094 4,505 7,702 2,572 17,873
1999 3,116 4,912 8,026 2,596 18,650
2000 3,117 5,026 8,713 2,703 19,609
2001 3,512 4,889 5,705 2,515 16,621
2002 3,688 5,156 4,388 2,686 15,898
20033 3,954 5,192 3,977 2,678 15,801
1. 1991 - 1994 are not comparable years
2. Data not provided for 1992 - 1993
3. Preliminary data

Source: NAA
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