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Home > NAA mediaXchange 2015

Contact Us

Sponsorships
Christy Norcross
(704) 269-8440

Advertiser Meetings
Rich Schiekofer
(212) 856-6382

Media Requests
Sean O'Leary
(571) 366-1009

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Other Inquiries
feedback@naa.org


NAA mediaXchange 2015

mickey guyton"This year's conference focuses on proven, innovative strategies for understanding our audience and our advertisers. And we're going to concentrate on our bottom line, with new plans for developing and managing our revenue streams.

Readers rely on us for accuracy. Context. They trust us to do the research and analysis to provide the information they need to know to make the next major decision. In fact, studies show that people turn to newspaper media for information more often than any other media. And, readers say that newspapers play an irreplaceable role in arts, culture and education coverage." - Caroline Little, NAA president and CEO

All NAA mediaXchange 2015 photos were taken by Steve Harman. See a video of session and performance highlights.

NAA mediaXchange 2016 will take place April 17-20, 2016, at the Marriott Marquis in Washington, D.C.


MARCH 16, 2015
caroline little mxc 2015

Welcome and NAA Business

 
MARCH 16, 2015
martin schibbye mxc

Keynote: Journalist Martin Karl Schibbye

 
MARCH 16, 2015
millennial panel

How Millennials Find, Use and Consume News: New Data from the Media Insight Project

 
MARCH 16, 2015
jim bankoff mediaxchange

Keynote: Jim Bankoff, Chairman and CEO, Vox Media

             
MARCH 16, 2015
kelly mcdonald mediaxchange

Keynote: Kelly McDonald, Author

 
MARCH 16, 2015
social media panel

Success in Social Media

 
MARCH 16, 2015
expanding reach front

Expanding Audience Reach

 
MARCH 16, 2015
connecting mobile

Connecting with the Mobile Audience

             
MARCH 16, 2015
api data mediaxchange

Using Data to Make Your Journalism More Engaging

 
MARCH 17, 2015
gary pruitt ap

AP: Delivering More News, More Ways for Less Money

 
MARCH 17, 2015
lee ann womack interview

Balancing Fame and Private Life

 
MARCH 17, 2015
local story success

Success in the Local Marketplace

             
MARCH 17, 2015
amy webb preso

Keynote: Amy Webb, CEO, Webbmedia Group 

 
 
MARCH 17, 2015
whitney

Keynote: Marcus Whitney, President, Jumpstart Foundry

 
MARCH 17, 2015
paul field touchcast

Accelerator Pitch Program

 
MARCH 17, 2015
knight hot

New Platforms: Show Me the Money 

             
MARCH 17, 2015
subscriber story

Subscriber Acquisition and Retention Programs Proven to Build Audience

 
MARCH 17, 2015
ad content front

Advertising Content Matters!

 
MARCH 17, 2015
revenue session mediaxchange

Beyond the Newspaper: Innovative sources of new revenue growth

 
MARCH 17, 2015
ad council crystal bell

Crystal Bell Award with The Ad Council

             
MARCH 17, 2015
donna barrett naa chairman

Passing of the Gavel

 
MARCH 17, 2015
vic wooten front

Living and Learning Through Community

 
 

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