I've Got a Little List
Press experts Chuck Blevins and Raymond J. Prince each shared a detailed
list of press pointers with their respective NEXPO audiences.
Blevins: Wake Up to the Quality Crisis
During the NEXPO symposium, Are You Prepared for the Future Quality Crisis?
Blevins, chief executive officer of the Blevins Harding Group in Vienna, Va.,
excoriated newspapers for producing poor quality. Blevins listed eight major
areas where he believes newspapers miss the mark:
- Excessive ruboff, which makes readers want to wash their
hands after reading the paper. It typically results from setting water and ink
levels too high.
- Blurred type, due to trolley and nip marks, that makes
readers have to guess at the last four letters of each line. The problem has
increased as papers reduce margins to save newsprint.
- Substandard papers going out at startup, with images too
light or dark to be read. Again, the newsprint-conservation effort is the
culprit. Through good maintenance, the first copies off the press should be as
good as the last.
- Poor registration, which blurs pictures enough to make
readers think they need new glasses. It is also advertisers' number-one
complaint.
- Incorrect ink settings make those Dallas Cowboy uniforms
look like the Miami Dolphins'. Color bars or gray bars can help printers set the
ink correctly.
- Ink setoff to adjacent pages makes readers read through
an extra layer of ink. Like ruboff, it occurs when water and ink are set too
high.
- Paster copies going out lead readers to believe you
haven't printed all of the pages because some are blank. This is unpardonable,
Blevins said, because newspapers do it knowingly "just to save a few
dollars."
- Holes in bottom-of-page classified ads, caused by folder
pins, often destroy crucial information such as phone numbers in the
classifieds.
Prince: Problems in Press Land
As senior technical consultant for the Graphic Arts Technical Foundation,
Prince often receives frantic phone calls from pressroom managers. Their
problems tend to fall into 20 categories, which Prince described for his NEXPO
audience. In order of decreasing frequency, they are
- Gear streaks: A regular pattern of streaks caused by
incorrect plate-to-blanket or bearer pressure. Solve the first problem by
repacking the plate and blanket, the second by adjusting cylinders for correct
bearer pressure
- Slur: Dots are not round but oval. The problem is caused
when a loose blanket slips and is corrected by tightening the blanket with a
torque wrench. Torque every blanket the same and never mix brands of blankets.
Slurs are often confused with doubles--printing two dots instead of one--which
are caused by web weave and can be corrected by changing paper.
- Gas or chemical ghosting: A drying ink film affects the
drying of a previously printed ink film. This usually results from rushing and
can be prevented by allowing more time for the first printed side to dry, adding
drier to the ink or using a faster-drying ink.
- Mechanical ghosting: Ink form rollers cannot supply
enough ink. Use an oscillating form roller, an air curtain (blower) to enhance
water evaporation or a take-off bar.
- Ink will not dry on sheet: Caused by too much acid in the
fountain solution or too much water on the press. Correct the first problem by
increasing fountain solution pH to between 4.5 and 5.0, the second by adding
alcohol or alcohol substitutes.
- Conductivity of fountain solution varies: Often occurs
because of inconsistent water supply. The best answer is to use reverse-osmosis
water.
- Dot gain: While there are 70 causes of dot gain, one
study showed that bad ink is the most common. Use an ink with more body and
higher tack.
- Four-color job will not fit on press: Possible causes are
a bad plate frame, poor plate and blanket packing, and varying paper moisture.
The plate frame should have a draw-down time of 20 seconds or less and use a
tail pin. Plates and blankets should be packed for the correct print length, and
paper conditioned to pressroom temperature and humidity prior to printing.
- Multicolor ink trapping: Trapping is the ability of one
ink to print on top of another. Problems occur when wet ink is printed on wet
ink. The sequence, tack, film thickness and/or viscosity of the inks must be
adjusted.
- Scumming: Ink bonds in the non-image areas of the plate.
Lack of moisture on the plate, one of many possible causes, can be corrected by
increasing the amount of fountain solution or adjusting the dampening rollers.
- Ink in fountain solution: Caused by sloppy roller washing
or ink feedback, cured by using a better roller wash or ink filters.
- Web fan-out: Caused by uneven tension or moisture content
across the web, fixed by using an automatic tensioning system or stochastic
screening.
- Hickeys: Can be caused by coating particles or dust on
the paper and fixed using a web cleaner.
- Static in the pressroom: Caused by low moisture, cured
by maintaining relative humidity between 40 percent and 50 percent or using
static eliminators.
- Uneven ink coverage on the sheet: Use a densitometer to
measure and help maintain ink densities.
- Plate blinding: Replace or remix the fountain solution.
- Ink emulsification: Caused by "soupy" ink or
excessive dampening, cured by using a higher-tack ink or resetting dampeners.
- Proofs do not match press sheet: Ask the ink vendor to
match its inks to a standard color-proofing system and correct for dot gain.
- Back-trap mottle: Change the ink-laydown sequence from
K-C-M-Y to K-M-Y-C.
- Matching PMS Colors: Obtain new color books annually and
keep them in a dark place to prevent fading. Also, set expectations by getting
the customer to OK print samples prior to the run.
TechNews Volume 1, Number 4: July/August 1995
©1997 Newspaper Association of America. All rights reserved.