September/October 1996
In this issue...

What Color Is This Car?

The industry's ability to sell national ads is hindered by poor color quality at some newspapers. A new task force outlines a plan to help solve the problem.

A Color Primer

NAA's resident expert shows how charting, calibrating and documenting can help you find what you seek: consistent, high-quality color.

Departments

Atlanta centralizes its control of color images.

• A Copy Desk for Images
• Pagination + Integration = Savings
• The Guts of a Densitometer

Not all shaftless presses are the same--in fact, there are at least three competing architectures.

• Goss Wins Anti-dumping Decision
• Web-Saver Tape Now Available
• Degrees of Shaftlessness
• A Waste Want
• Paster Priorities

A new study sheds light on how to warm your chilly newsprint.

• Warming Newsprint's Big Chill
• For What It's Worth
• Tesing Lab Relocation
• Pumped-Up Inks Put to Tests

Press-to-pocket systems aren't for everyone, but they could be for you.

• Press-to-Pocket: Plusses and Pitfalls
• Insert Control in the Mailroom
• Three Approaches to Repairs

The EPA gets tough on underground storage of hazardous chemicals.

• Underground Regs: Don't Get Buried
• Laptop Tips

What Next?: Digital Ads: The Next Wave

Technology Calendar...|...Moving Up...|...Topic Index ...|...Letters...|...Feedback

Visit NAA's Home Page...
Industry Vision Statement

©1997 Newspaper Association of America. All rights reserved.