Readership
WAN-IFRA Readership Conference
Presented in cooperation with NAA, this is the premier event aimed at helping news organizations develop their audiences in print and online. News media executives from around the globe will gather in San Francisco, Nov. 16-17, to discuss trends in audience behavior and how to deal with various challenges posed by different readership groups.
SPECIAL RATE FOR NAA MEMBERS!
Find out more about the conference and download a registration form at www.naa.org/readership-conference.
Planbook
Coming September: 2011 Advertising Planning Guide
The NAA Advertising Planbook is designed as a toolkit for small to medium sized local businesses faced with today’s marketing challenges.
Some of the elements new or updated for the 2011 planbook include:
- The top ten reasons to advertise
- An expanded emphasis on digital advertising alternatives
- Tips for creating effective online and search advertising
- New sections for strategy and planning, and tracking your success
- A glossary of digital terms
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And More News
New Program Builds First Amendment Awareness
NAA is a proud participant in "1 for All," a national, nonpartisan program designed to build understanding of and support for First Amendment freedoms.
This campaign from the Newseum and the First Amendment Center offers media resources, including ads for newspapers and websites.
Visit “1 for All” | View Ads Media Law
NAA/NAB/MLRC Media Law Conference
“The New Decade: Challenges to the Legacy Paradigm”
Intended Audience: Attorneys who defend media organizations exclusively in media related matters
Priority: Defense counsel representing NAA, NAB, or MLRC members
Interactive: Frank and robust discussion among media law professionals
CLE Credit: Application for approval for this course or program is pending with the Virginia Mandatory Continuing Legal Education Board
Details: Click
here for more information and registration.